Smarter Marketing for Beauty Professionals — Done for You, Back by Local Data
Cut hours of content planning and research. Hello Estie delivers monthly marketing kits built on real local trends—so you can stay booked without the burnout.
Your Prepackaged Marketing Kit— Powered by Data That Matters
No more guessing what to post, when to promote, or how to price. Save hours of research with a done-for-you kit built on your city's real-time search trends—delivered straight to your inbox each month.
Not into TikTok? Not sure how to market your services?
You’re not alone—and that’s exactly why Hello Estie was created. We analyze local trends, pricing, and marketing data so you don’t have to. Whether you’re not into social media or just feeling overwhelmed, each kit gives you everything you need to market smarter, show up professionally, and stay competitive—without ever posting a single dance video.
Empty books? Clients ghosting? Feeling stuck?
Let’s be real—if your books are looking bare or clients aren’t rescheduling, it might not be your services…it might be your strategy. Hello Estie helps you ditch the guesswork and market to the right clients using real local data. No more TikTok overwhelm or content confusion—just clear, curated guidance to help you show up where it counts and stay booked up.
What’s Inside Your Subscription
Geo-Targeted Marketing Strategies
We break down how to market based on real local behavior—no guesswork required. From trending services and top search insights to high-performing hashtags and client demand patterns, everything is built to help you show up where it matters most.
Price Comparisons in Your Area
See what others are charging and learn how to competitively price your services to boost bookings.Content Kits + Caption Prompts
Never run out of ideas again. Receive monthly content inspiration tailored to what’s trending in your region—posts, promotions, and more.Time + Money-Saving Shortcuts
Built by a former data analyst turned esthetician, Hello Estie replaces hours of research and hundreds in subscription tools—all in one.Exclusive Early Access to New Features
Be the first to test out advanced tools, bonus reports, and contributor opportunities as we grow.
Meet Hello Estie
Built by an Estie. Backed by data. Designed to save you serious time.
As a data analyst turned esthetician who got tired of guessing what to post, how to price services, and which trends actually mattered in my area.
That’s why I created Hello Estie: a first-of-its-kind marketing and trend guide built just for beauty professionals.
Real-time, city-specific insights delivered in one simple subscription—so you know exactly what services to promote, when, and why. Tap into your creativity. You’ve got this.
Not an estie? No problem.
Whether you're a brow boss, spray tan queen, lash artist, or skincare student—we’ve got trend data and content kits made for you too. If you’re in the beauty game, Hello Estie has your back.
The Questions That Keep Every Estie Up at Night...
"Am I charging too much… or not enough?"
"Should I be offering that new treatment everyone’s posting about?"
"How do I get more clients in the door without dancing on TikTok?"
"How the heck am I supposed to make content while running a full schedule?"
If this sounds familiar—you’re not alone.
We give you real-time beauty trend data, local pricing comparisons, and done-for-you marketing prompts—so you can stop second-guessing and start growing with confidence.
The Average Esti Is Spending Over $500/Month on Marketing Tools
From keyword platforms and Canva templates to hashtag apps and social media freelancers, most solo beauty professionals are shelling out $500+ a month—not to mention the 10–15 hours a week lost to research, planning, and content creation.
With one prepackaged kit powered by local data, you can focus on what matters most: being with clients, growing your business, and finally ditching the marketing overwhelm.
Marketing Made Simple—Choose Your Path
Just want the trends? We got you.
Perfect for esties who want the glow-up intel without the city-specific breakdown.
What’s included:
✔️ Top U.S. search trends + service buzzwords
✔️ Ready-to-use content kits + Prompts
✔️Average service pricing across the U.S. — no more second-guessing your rates
Why it’s great:
✖️ No local data, just what’s trending everywhere
✖️ Ideal for solo esties, beauty students, or anyone on a budget
✖️ Delivered monthly, always fresh and relevant
Each month, you’ll receive a custom-built guide packed with:
✔️ Real-time local trending services
✔️ Month over month data comparisons
✔️ Top search queries from clients in your area
✔️Done-for-you content kits
✔️Top trending hashtags to boost reach
✔️Competitor pricing insights tailored to your market
What you get:
✖️ No fluff, no generic advice
✖️ Actionable insights based on what’s working right now
✖️ More confidence, more visibility, and more time saved
Ready to commit to smarter, data-driven marketing all year long?
Get 12 months of Hello Estie—including real-time trend reports, content kits, pricing insights, and geo-targeted marketing strategies—at 20% off the monthly rate.
What’s included:
✔️ Monthly city-specific or universal trend reports
✔️ Post-ready content ideas + caption prompts
✔️ Competitor pricing comparisons
✔️ Local hashtag bundles + strategy tips
✔️ Early access to new features and bonuses
One payment. One full year of clarity.
Save your time, your sanity—and over $90—with this annual option.
No subscription, no strings—just the latest trends, content prompts, and pricing insights you can use right now.
This one-time purchase includes:
✔️ Current nationwide beauty search trends
✔️ Done-for-you content kits + caption starters
✔️ Average service pricing across the U.S.
✔️ Hashtag suggestions + promo ideas
Perfect for solo esties, students, or anyone who wants a fresh marketing boost without committing monthly.
Use it to plan your next week, your next promo, or your next glow-up strategy—all in one easy download.
Stay ahead of the curve with hyper-local data designed exclusively for social media managers in the beauty industry. This package includes up to three city-specific data reports featuring:
✔️ Top trending beauty services & searches
✔️ Year-over-year comparison for market shifts
✔️ Forecasted trends to plan ahead
✔️ Curated, trending hashtags to boost visibility
Perfect for client reporting, campaign planning, or building data-backed strategies.
Note: This package does not include a content kit or premade posts.
Need data for more locations? This Per-City Add-On lets you expand your toolkit with an additional city of your choice.
Each add-on includes:
✔️ Local beauty trend analysis
✔️ Forecasted service demand
✔️ Year-over-year comparisons
✔️ Top trending hashtags to boost engagement
Perfect for social media managers, agencies, or beauty pros working across multiple markets.
Note: This is an add-on and must be paired with a full package. No content kit included.
Packages are emailed on the 17th of each month. Orders after the 14th may take up to 48 hours to process.
Please note: reports are generated based on available data. If there isn’t enough local data, we’ll provide the most relevant state or regional insights instead.
We’d Love to Hear From You!
Have a question about your subscription, a request for your city, or just want to say hi? Drop us a message! Whether you're an estie looking for marketing support or curious about how Hello Estie can fit your business, we're here to help.
We typically respond within 24–48 hours.